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With major cable networks facing dire circumstances, it's expected that more will follow Universal Kids’ lead and shutter operations. The downward trend isn't limited to just kids' networks; many cable outlets are struggling to maintain relevance in a world dominated by streaming. Notably, several networks are reporting prime-time viewership of under 30,000, raising concerns over their operational viability.
Interestingly, even content creators on platforms like YouTube can garner more views than some established cable networks. This emergence of alternative entertainment avenues exacerbates the situation, further compelling traditional networks to rethink their strategies—often leading to rebranding toward sports content, exemplified by True TV's recent pivot.