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Recently, the NFL's association with global superstar Taylor Swift has added an unusual layer to the sports landscape. Her significant presence at Kansas City Chiefs games has led to tongue-in-cheek claims that she "runs the league." The suggestion here is that her celebrity power and the league's vested interest in promoting her connection to the Chiefs can potentially influence the outcomes of the games. The NFL, a multi-billion-dollar entertainment entity, thrives on engagement, and dynasties draw viewers. With the Chiefs positioned as a modern dynasty, their success may lie as a beneficial narrative for the league.