Part 6/9:
The parks and experiences segment of Disney had previously been a reliable source of income—however, this too is showing signs of troubling stagnation. While overseas parks are reportedly thriving, domestic parks are struggling with attendance despite increased per-capita spending. Disney's ambitious plans for expanding their cruise offerings beg the question of market saturation. The potential for overextending their resources is a pressing concern, as consumer fatigue sets in.
Disney's traditional strengths are eroded by a strategy that relies heavily on monetization rather than creating genuine value and nostalgia for visiting the parks. The criticisms of price gouging show a company trying too hard to squeeze revenue at the expense of customer satisfaction.