Part 1/9:
The Rise and Fall of Nissan: A Long Road to a Controversial Merger
In late December 2024, Nissan's announcement of a planned merger with Honda sparked intrigue and skepticism — many analysts characterized it more as a desperate takeover than a harmonious union. This move, seemingly orchestrated by the Japanese government, aimed to salvage a once-dominant automotive titan whose fortunes have waned considerably over the past few decades. This article explores the tumultuous journey of Nissan, a brand steeped in promise but now grappling with existential challenges.