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As her empire expanded, questions arose about the sustainability of her ventures, which ranged from restaurants to short-term vacation rental properties. Many who worked with her suspected that the lucrative investment returns Champion-Cain promised were too good to be true. Investors stood by her, lured by her charm and the impressive figures coupled with the promises of returns as high as 15%.
Despite initial success and payouts to early investors, Champion-Cain's financial practices were under scrutiny. Some believed her business practices had jumped onto a dangerous path, while others yet remained convinced that her operations were legitimate. As her ventures became more complex, understanding the financial sustainability of her investments became challenging for those involved.