Part 5/8:
Reviews reflect this sentiment, as Brave New World holds a mediocre 50% approval rating on Rotten Tomatoes. This indicates that audiences are unimpressed, which bodes poorly for retention beyond the initial weekend sales. Historically, films with similar ratings tend to see steep declines.
The Shift in Audience Preferences
Interestingly, the success of Bridget Jones: Mad About the Boy highlights a noticeable shift in audience preferences. Once dismissed as niche, romantic comedies are starting to outperform high-budget superhero films in select markets. This reveals a systemic issue within Marvel, emphasizing the need for the studio to reconnect with its audience or risk alienating them further.