Part 3/5:
A critical perspective shared during discussions emphasized that if the Mavs wished to increase revenue effectively, they should have been more tactful in their approach. The suggestion was made that increasing the ticket prices for floor seats, which traditionally fetch higher sales, would have been a more logical strategy than raising prices across the board.
For those in the business of sports management, a lesson emerges: public relations matter. After a tumultuous season, announcing a price increase risks alienating a fanbase that might be more receptive to a freeze or even a reduction in ticket prices. A savvy approach would involve diluting the immediate financial burden while restructuring specific ticket categories to optimize revenue without aggravating fans.