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This initiative was not merely for fun; it was a method to instill financial responsibility among young people. The bank incentivized shooting performances by matching the score with real money deposited into participants’ accounts. As a result, children learned to manage their finances early on, giving them the opportunity to practice handling money. Parents would provide allowances through these debit cards, allowing their kids to make their own spending decisions.
The impact of this could be seen when kids wanted to spend their money on small purchases like snacks or drinks with friends, developing their capacity for financial independence while avoiding negative balances. This early experience with debit cards instilled a sense of financial literacy.