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In an effort to regain traction, Disney has initiated widespread discounts. For instance, they are reportedly gearing up to offer up to 60-70% off on park packages for UK visitors by 2026. Moreover, there are offers like "kids eat free," indicating that Disney is desperate to draw in families amid growing concerns over decreased attendance rates.
Such promotions often suggest a company’s need to boost sales, leading to a financially cautious outlook. If Disney is forced to resort to extensive discounts, it could indicate a deeper issue with guests choosing to visit the iconic parks. With analysts speculating a troubling next two years ahead, the company appears to be in a grim state.