Part 9/9:
While the rental car industry may appear to be a secure oligopoly dominated by major players like Hertz, Avis, and Enterprise, the evolution of technology and consumer demand could dramatically alter the dynamics of this market. How Hertz navigates these waters will be critical, not only to its survival but to its ability to adapt to an ever-changing landscape.
As this scenario unfolds, investors and consumers alike will be watching closely: Is Hertz capable of turning around its fortunes, or is it merely a matter of time before it succumbs to emerging threats?