Part 8/10:
An overarching theme in the discussion surrounding declining viewership is the issue of credibility. With networks like CNN and MSNBC attempting to cover complex political issues, public trust has eroded significantly. Viewers are looking for truth in their news, and the failure of these networks to deliver unbiased reporting on critical topics has led many to turn their backs entirely.
This decline in trust is not simply about ratings; it's also about the social implications of media consumption. People are less likely to engage in discussions about news content that they feel embarrassed to stand by in public or corporate settings.