Part 1/13:
The Downfall of Harley-Davidson Dealers: A Crisis in the Motorcycle Industry
The motorcycle industry, particularly Harley-Davidson dealerships, is at a critical juncture, facing a crisis that could reshape its very foundation. Years of dubious sales practices, inflated prices, and a focus on pushing buyers into complicated financing arrangements are finally catching up with dealers, leading to a dramatic shift in the market landscape. As the illusion of value dissipates, dealerships are left grappling with excess inventory and a fragmented customer base, putting their future in jeopardy.