Part 5/10:
When October arrived, it was evident that most of the advertised features were still not available, and only the trivial Gen Moji was rolled out. This left Apple in a precarious position, especially considering the urgency to differentiate the iPhone 16 from its precursor.
Legal Troubles Ahead
As Apple faced scrutiny for its misleading marketing tactics, a class-action lawsuit emerged in March 2025. The lawsuit claims that customers were misled into believing that transformative features would be available upon launch, justifying premium pricing while delivering a significantly limited version of the promised technology. Internal reports suggested that enhancements to Siri and other core features were experiencing delays, delaying their release until sometime in 2025.