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As Nathan Masters highlights, the origins of fast food can be traced back to greater Los Angeles where quick service gained popularity, thanks in large part to the region’s car culture. Long lines for a Big Mac in Moscow during the Cold War encapsulated this culinary revolution, demonstrating how California's fast food innovations tapped into a broader psychological craving for instant gratification.
Drive-Ins: A Novel Dining Experience
Before the era of the drive-thru, the drive-in marked a revolutionary moment in dining culture. Carhops served meals directly to customers, paving the way for a lifestyle that celebrated mobility and convenience. A visit to the legendary Bob’s Big Boy in Burbank exemplifies this transformation, where nostalgia intertwines with culinary history.