Part 3/5:
A significant highlight from the discussions was the introduction of SCOTT (Supply Chain Optimization Technology), which leverages predictive modeling based on various factors such as local demand patterns, weather conditions, and ongoing promotions. This advanced technology is designed to anticipate customer needs before they even check out, resulting in reduced delivery times by nearly an entire day.
The goal with SCOTT is to ensure the right products are positioned in optimal locations to match customer demands, a strategy often referred to as “perfect placement.” By anticipating consumer preferences, Amazon aims to streamline the logistics of getting products to customers more effectively.