Part 6/7:
Many influencers find themselves returning to a more traditional work environment, recognizing the need for stability and a reliable income. The unpredictability of social media careers has driven some to apply for standard jobs, where they can rely on regular paychecks and benefits, factors absent from the gig economy of influencing.
As audiences continue to shift and platforms evolve, influencers will likely face challenges in maintaining engagement and relevance. The influx of aspiring influencers also signals that not everyone will make it to the top, further reinforcing the need for a backup plan among content creators.