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RE: LeoThread 2025-07-01 12:43

in LeoFinance3 months ago

Part 2/7:

At the core of Sears' business model was the mail-order catalog. In a time when convenience was a luxury, Sears thrived by allowing customers to shop from home. Sears was not the first mail-order company; that honor goes to Tiffany's Blue Book in 1845 and Montgomery Ward in 1872. However, when Sears opened its doors in 1892, it rapidly captured the market, growing its revenue by an astounding factor of 50 within the first 13 years.

Diversification and Scale