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The iPhone Xs arrives as a direct successor to the iPhone X, while the Xs Max boasts a massive 6.5-inch display and starts at $1,099. Enthusiasts lined up to get their hands on the devices, showcasing Apple's ability to generate media buzz and customer excitement.
However, while features like 512GB storage options cater to demanding users, the incremental improvements over last year’s iPhone X have led many to question the value of upgrading. With a price tag as high as $1,449 for fully maxed models, consumers are left to weigh their options carefully.