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RE: LeoThread 2025-07-01 12:43

in LeoFinance3 months ago

Part 4/9:

With significant public backlash—ranging from celebrity criticisms to viral social media campaigns against changes—the management of Snap has been working to optimize the app experiences but faces an uphill battle in reassuring users and advertisers alike. Investor sentiment is fragile, and a projection by CFO Anthony Valero indicated a "substantial deceleration" in revenue growth for Q2 compared to the prior quarter, raising red flags for investors.

Ad Business Dynamics and Spectacles

Snap’s pivot towards programmatic advertising comes with its own set of challenges. While the move aims to attract smaller advertisers, it appears to be negatively impacting ad prices at a time when the company needs to capitalize on rising ad impressions to fuel revenue growth.