Part 3/5:
Discussing the evolution of how gamers purchase and interact with games, Argersinger elaborated on the shift from traditional sales methods. Previously, gamers would visit retail stores like Walmart or GameStop, purchasing games at approximately $50 and often completing them in a few weeks.
Now, the gaming economics have drastically changed. With regular updates, downloadable content, and microtransactions, the average revenue generated from a game can rise to between $100 and $150. This model allows games to retain their relevance for longer periods, extending customer engagement significantly.