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Although some analysts view the DreamWorks deal as a strategic attempt by Comcast to strengthen its animation and family content lineup, others see it as a response to the competitive pressure to keep pace with Disney and other giants. The valuation and timing of the deal continue to be scrutinized, reflecting the high stakes involved.
For shareholders of DreamWorks, the news was very positive, as Argersinger noted the week had been a "very nice" one for their investment.