Part 3/13:
He highlights that indigenous cultures have used cacao ceremonially for thousands of years, with nearly 5,000 years of history of human use. Cacao's benefits extend beyond pleasure, helping brain function, circulation, and overall well-being. He uses his ceremonies to communicate two core messages: first, "You are the drug" — that internal feelings of happiness and joy are accessible within ourselves; and second, "Everything is sacred," which fosters respect and meaning in life.