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The Underwhelming Performance of Marvel’s Eternals: A Deep Dive
Disappointing Box Office Debut and Critical Reception
Marvel's Eternals has failed to meet expectations at the box office, debuting with a modest $71 million domestically, well below the anticipated $100 million or more. Despite Disney's efforts to promote the film heavily through merchandise and aggressive marketing campaigns, the movie has struggled to generate excitement among audiences. Critics and viewers alike have been unimpressed, with many describing the film as "boring" and "a snooze fest." Some theaters reportedly saw patrons getting up and leaving early, signaling a disconnect between Marvel's traditional appeal and this installment's reception.