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The marketing heavily pushed themes of diversity and inclusion, with Disney emphasizing a cast representing various backgrounds and identities. However, this approach appeared to come at the expense of coherent storytelling and character development, leaving many viewers confused about who was who and what was happening on screen.
Critical Reviews Paint a Bleak Picture
The reviews began pouring in even before the film’s official release, and the consensus has been far from favorable.
- Polygon described Eternals as a "derivative, messy, and miserably undernourished film," criticizing its naval-gazing elitism and over-earnestness. They further noted it as a "search for a script" weighed down by pretentiousness.