Part 10/14:
Places like Comicron offer estimates, but with increasing reliance on publisher projections, the real numbers might be significantly different from what’s publicly claimed. Notably, some releases like Superman: Son of Kal-El have seen steep declines in sales after initial issues, indicating that initial hype may be misleading.
The lack of concrete, transparent sales data fuels skepticism about reports claiming a booming comics market. Critics suggest that industry executives might be overstating successes to distract from declining retail sales and the shrinking comic shop ecosystem.