Part 6/11:
The case echoes issues raised in other food-related lawsuits where consumers feel misled by packaging that emphasizes health benefits or natural ingredients, even when the actual contents tell a different story. The CRUX: consumers often rely heavily on visual cues—bright red strawberries on packaging—without reading detailed ingredients, leading to misunderstandings.
Interestingly, the lawsuit also takes a jab at portion sizes, pointing out that Kellogg’s often packages Pop Tarts in twos, prompting consumers to believe they are purchasing two servings, when in fact the entire package is one serving. Such packaging choices are criticized for prompting overconsumption and misleading consumers about their intake.