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According to various industry sources, Demon Slayer has generated astronomical profits, underscoring its status as one of the most profitable anime properties to date. In 2020 alone, the franchise pulled in nearly $9 billion USD—an astounding figure that primarily stems from merchandise sales. This includes everything from toys and clothing to food deals, demonstrating the franchise's pervasive presence across multiple consumer markets.
Moreover, the franchise's success isn't limited solely to merchandise. Its film, Demon Slayer: Mugen Train, also raked in hundreds of millions of dollars in profit, solidifying its position as a cultural and commercial phenomenon.