Part 1/10:
The Unexpected Success of Shang-Chi and the Myth of Box Office Predictions
The release and subsequent box office success of Marvel's Shang-Chi and the Legend of the Ten Rings has stirred up quite a conversation within fandom and industry circles alike. Despite early predictions that painted a bleak picture for the film—some estimates suggesting it would make only between $35 million and $55 million domestically—the movie defied expectations and surged past records, leaving many commentators puzzled about what truly drives theatrical success.