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RE: LeoThread 2025-07-26 09:08

in LeoFinance3 months ago

Part 5/10:

  • Cultural Representation: While some accuse the film of being driven by marketing gimmicks focused on representation, the movie's diverse cast and Asian cultural elements attracted a broad audience.

  • Word of Mouth: Positive reactions fueled further attendance, especially in domestic markets.

  • Pandemic Dynamics: Disney's strategy of releasing the film in theaters with minimal digital early access—contrasted with Black Widow's simultaneous streaming release—may have helped draw audiences to theaters.

The Role of Marketing and Expectations Management