Part 10/12:
While the current landscape seems discouraging for small creators, it’s also clear that early opportunities still exist. Platforms like Substack have gained traction by offering direct-to-audience channels, which can be more effective for independent artists and writers willing to put in the effort. Building a personal brand, engaging with niche communities, and leveraging social media remain critical.
However, success often requires "pay-to-play" strategies, advertising budgets, collaborations, and patience—echoing the traditional realities of the industry. Webcomics and digital self-publishing platforms like Webtoon continue to offer avenues, but they also emphasize the importance of existing audiences and branding.