Part 6/12:
When Disney and Marvel officials discuss their creative and marketing strategies, some critics argue that the emphasis on racial and geographic representation is more about image management than storytelling.
For example, Marvel’s claims about showcasing a "huge segment of the globe" like China with Shang-Chi are met with skepticism: the Chinese market has yet to give Shang-Chi the green light, and trailers have been heavily downvoted locally. Meanwhile, Marvel executives appear to walk a tightrope, claiming cultural sensitivity and representation are core aims, but seemingly pandering to avoid alienating audiences or sparking controversies.