Part 4/11:
Dyson Farming operates separately from Dyson Limited, the company’s consumer tech division. Nonetheless, collaboration is key—Dyson engineers work closely with the farming arm to drive innovation, and the company supplies produce for its own cafeteria, integrating technology and agriculture seamlessly.
Rethinking Vertical Farming—A Maturing Ecosystem
Vertical farming initially surged in popularity during the 2010s, fueled by hopes of addressing food security, sustainability, and land constraints. Startups like AeroFarms and Plenty attracted massive investment, raising nearly a billion dollars in some cases. Yet, as the industry grew, many faced financial struggles, with several startups filing for bankruptcy.
Why? The prominent issues lay in economics: