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One of the most striking aspects of the iPhone Air is its bold approach to design. Apple’s marketing efforts included a stylistic, European-accented promotional video reminiscent of high fashion campaigns, emphasizing the phone’s luxurious and avant-garde nature. But beyond marketing, the true marvel lies in the hardware itself.
The iPhone Air's structure is a testament to clever engineering. Its slim profile is achieved primarily because approximately 85% of the device’s interior is dedicated to the battery. The back shell is essentially a large, seamless slab of glass shrouding a substantial battery component. This design choice not only maximizes battery capacity but also results in an ultra-thin silhouette that feels distinctively modern and sleek.