Part 7/12:
One fundamental step is understanding what others need and are willing to pay for. If your skill, product, or service offers real value and solutions, there's a marketplace waiting. The key is to identify your unique offering—be it a spiritual retreat, a handicraft business, or a tech startup—and then ascertain who your customers are.
The lesson is clear: Business is about serving others. Without customers, it's just a hobby. Success depends on market demand and the willingness to solve real problems.