Part 6/11:
FedEx’s strategy of gaining market share appears to be bearing fruit, not through price cuts but through enhanced service quality. One exemplary case was their partnership with Best Buy, which named FedEx as its primary national parcel carrier after being impressed by its real-time package tracking system. This underscores FedEx’s commitment to customer service—a key differentiator in a competitive market.
Moreover, the company seems to be strategically capturing market share from competitors like UPS. Although publicly respectful of UPS during earnings calls, signs point to FedEx successfully pulling business away from its rival, particularly by offering superior service and more flexible solutions.