Part 6/11:
The conversation surrounding Ellison’s media pursuits underscores a fundamental shift in how content is created, distributed, and consumed. Traditionally, media was centralized in studio-based production houses like Paramount or Warner Bros. Discovery. Today, streaming giants like Netflix and YouTube have diversified content creation, with platforms enabling user-generated content that commands audiences far larger than conventional TV.
What Ellison seems to be constructing is a convergence of these models: merging high-production-value media assets with social media distribution channels. This hybrid model could challenge established giants like Netflix and YouTube.