Part 6/9:
The hefty price tag raises the question: Can anyone really afford Disney anymore? The answer is increasingly, no.
Disney’s Market Strategy: Price Manipulation and Perception Management
The inconsistent availability of low-price days and the selective marketing of "starting prices" seem designed to create a perception of affordability that largely isn’t there. Critics argue this is "shifty" and "scummy," aimed at keeping the illusion alive while genuine affordability slips away.
Furthermore, Disney’s efforts include offering temporary discounts on hotel stays and dining plans, which many see as patches on a sinking ship. These maneuvers appear as last-ditch attempts to mask the reality of declining value and increased costs.