Part 11/11:
The case of Star Wars and Marvel illustrates a broader crisis in Hollywood: the decline of originality and authentic storytelling leading to dwindling audiences and box office numbers. Leading executives’ inability—or unwillingness—to adapt to audience preferences, combined with the mismanagement of beloved franchises, threatens to render these properties irrelevant unless significant strategic changes are made.
As fans and industry observers await the impact of the Mandalorian and Grou films, the overall question remains: can these iconic universes regain their mojo, or are they destined to fade into nostalgia for only a few dedicated enthusiasts? Only time—and smarter leadership—will tell.