Part 6/11:
- Product Development for Global Markets: Recognizing the specific needs of US markets, especially around subprime lending, India-based teams created platforms delivering tailored offers and payment options, demonstrating how AI accelerates local innovation aligned with global demands.
These examples underscore how Indian GCCs are not just executing tasks but actively building AI-enabled products, thereby driving business impact, profitability, and global competitive advantage.
Creating Value and Driving Business Transformation
The narrative culminates in emphasizing the role of Indian GCCs as value creators—they are no longer mere service centers but strategic business drivers. The speaker advocates for a future where GCCs: