Part 4/14:
He notes that the industry has shifted towards constructing data platforms that are not just repositories but also products that serve specific business needs. For example, building Customer 360 views for marketing enables highly personalized campaigns, but success depends on embedding diverse data formats—knowledge graphs, vector databases, and real-time signals—into these platforms.
The Shift Toward Context-Driven Data Platforms
A core message is that context has always driven decision-making, but the data community hasn't fully acknowledged its importance historically. Today, with complex AI models and open-ended queries, understanding why data is structured a certain way, or how different data points relate, becomes crucial.