Part 5/10:
Siri, after 14 years in development, still struggles to provide accurate and relevant answers—a shortcoming increasingly glaring in an era dominated by advanced chatbots like ChatGPT, Google's Bard, and others. These competitors have set new standards for conversational AI, making it vital for Apple to innovate or risk losing market relevance.
Industry Stakes and Apple's Strategic Options
Apple’s silence around its latest personnel changes leaves many questions unanswered. Still, the plans to launch the AI update next year appear firm. What gives Apple a strategic advantage is its enormous user base—over a billion iPhone users worldwide—which it can utilize to deploy AI features at scale.