Part 3/11:
As the boycott took effect, stores across provinces like Quebec and New Brunswick began experiencing shortages. Shelves that once carried American dairy, grains, alcohol, and packaged goods now sit largely empty, with warehouses full of American alcohol gathering dust. For example, New Brunswick’s NB Liquor had pulled $3.4 million worth of American spirits off their shelves in March, only to find themselves with expiring stock and no clear plan for disposal. Now, they’re liquidating reserve stock at deep discounts, with customers from across provinces lining up eager to take advantage.