Part 6/12:
Retail is also experiencing transformation, with Walmart pioneering "adaptive retail" and personalized shopping experiences. Enhanced search capabilities, like conversational searches replacing traditional keyword queries, exemplify how generative AI is making shopping frictionless. Additionally, brands are leveraging hyper-personalized advertising through AI to engage consumers more effectively amid rapid content consumption.
Content creation and customer support are further benefiting from generative AI. Multimodal models can now generate videos and images, democratizing creativity. Chatbots and virtual assistants, powered by large language models, are increasingly handling customer queries, showcasing AI’s role in improving service efficiency.