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Digitalization plays a pivotal role across these objectives. By harnessing AI and machine learning, Shell has improved asset maintenance (detecting anomalies among trillions of data points), optimized production in real-time via digital twins, and accelerated subsurface workflows—massively increasing operational efficiency.
Focus on Subsurface Technologies and Data Challenges
In particular, Shell has made significant strides in subsurface data management. Historically, geophysicists spent up to 70% of their time cleaning and preparing data, which slowed down analysis cycles. To address this, Shell built a cloud-based Subsurface Data Universe, aggregating data for global accessibility and streamlined analysis.