Part 8/15:
Lessons Learned from Lead Scoring
Hybrid Data Pipeline is Essential: Given the complexity of transformations and feature calculations, a hybrid approach combining structured streaming with storage-based resolution offered flexibility and performance.
Event-Driven Architecture Enhances Responsiveness: Utilizing event-driven mechanisms like Azure Functions and Cosmos DB ensured timely updates and reduced latency.
Concurrency Controls are Critical: To manage system limitations, custom semaphores controlled the number of simultaneous CRM writes, ensuring stability amidst high volume.