Part 1/11:

Embracing Diversity and Digital Transformation in Product Design

A Vision for Inclusive Digital Platforms

Over the past few years, companies worldwide have been undertaking significant digital transformation journeys, and one speaker shared their experience starting in February 2018. Their team has evolved into a top-rated app in the Android App Store, focusing on audience diversity and regional language inclusivity.

The transformation was driven by the recognition that digital platforms must cater to not just global audiences but also regional and native language speakers. For example, they emphasized how addressing regional languages creates opportunities for deeper penetration into diverse markets, including Indians abroad in the U.S. and the UK.