Part 2/11:
The speaker begins by sharing their ongoing journey of pursuing a part-time PhD, which informs their understanding of digital transformation through both academic research and practical experience. They emphasize that their insights are supported by literature and their own work with organizations, illustrating the multidisciplinary nature of digital initiatives.
The Digital Penetration Landscape
Starting with an interactive quiz, the presentation explores global digital penetration, highlighting how different countries vary significantly in their adoption levels. Ireland leads with 99% digital penetration, while countries like India are still catching up at around 48%. The discussion underscores that there is considerable room for growth, especially in emerging markets.