Part 5/10:
For example, Tesla's entry into China exemplifies this. Unlike established companies in the auto industry that heavily rely on consumer research and focus groups, Musk’s team approached China with confidence based on their understanding of local infrastructure and market dynamics. They didn't need extensive consumer studies; they trusted their core insight that the potential customer base was sufficient, and their product would succeed.
This approach echoes Steve Jobs’s philosophy—questioning norms, challenging assumptions, and risking substantial investments to innovate without being constrained by tradition. Musk’s ability to distill complex ideas into understandable concepts has garnered public support, enabling broad buy-in for his ambitious projects.