Part 5/8:
The speakers express concern that traditional automakers are inadvertently hastening their own decline through slow adaptation. Their current strategies resemble classic disruptive innovation patterns, reminiscent of how Kodak and other once-dominant companies failed to pivot quickly enough. The industry’s own inertia could see legacy car manufacturers rendered obsolete as electric and autonomous vehicles become dominant. In particular, many traditional firms are seemingly making decisions that align with their eventual obsolescence—focusing on low-volume or non-autonomous vehicles while missing the broader trend.