Part 9/14:
Industry analyst Gary Black comments that Tesla’s approach—initially pricing the Cybertruck higher—aims to position it as a premium product akin to the Model X. This "skimming" strategy might seem counterintuitive, but Tesla’s goal appears to be to maximize profit per unit while setting the stage for eventual price reductions that will boost volume. Black argues that, although some reservations may be canceled due to higher prices, many customers are willing to pay a premium for the innovation and performance.